About Us

Goat Tap® offers premier athletic tape designed for intense workouts. It's Scary Sticky! Goat Tape proudly donates its proceeds to help buy 52 goats a year (1 per week) for families in need around the world through our partnership with the non profit organization Mercy Corps.

George Kunhardt, CEO / Co-Owner

George has been doing CrossFit since 2010. At Goat Tape, he handles media development, partnerships, social media, customer service and all of the day to day operations. 


Outside of Goat Tape, he is a producer at Kunhardt Films. George made his producing and editing debut on Living With Lincoln, which aired on HBO in April 2015. Currently he is working on a documentary yet to be announced for HBO. He worked on Nixon By Nixon: In His Own Words (HBO, 2014), The African Americans: Many Rivers To Cross (PBS, 2014), winner of a 2014 Emmy Award, Peabody award and an Alfred I. duPont award. Other recent productions include Makers: Women Who Make America Seasons 1 & 2 (AOL & PBS, 2013/ 2014), Finding Your Roots: With Henry Louis Gates, Jr. Seasons 1& 2 (PBS, 2013 / 2014, Gloria: In Her Own Words (HBO, 2011 / Emmy nominated), Faces of America (PBS, 2011) and the Emmy award winning Teddy: In His Own Words (HBO, 2009).

When he isn't locked up in a dark room with 7 computers he is found doing his favorite CrossFit movement, Double Unders, at CrossFit Concrete Jungle in NYC. George graduated in 2009 from Wheaton College (MA) as the college’s first film major. He lives in New York City with Jackie.

Current Goats: Overhead Squats
Email: George@goattape.com


Logan Adler, CFO & Controller

Logan started doing CrossFit in January 2013 after being referred by a friend.  He got involved as Goat Tape's accountant in November of 2013.  Logan is responsible for maintaining the books and records of the business.

Outside of Goat Tape, he works as a consultant for accounting and finance companies. Previously he worked 3 years in internal audit at a financial services firm, as well as 5 years including experience at both a "Big Four" accounting firm with a focus on the entertainment and media sector and a mid-size firm in the SEC reporting group. He graduated with a B.A. in Accounting from Hofstra University in 2008.

Logan currently works out at CrossFit Concrete Jungle in Manhattan. 


Current Goat: Snatches

Email: Logan@goattape.com




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